{"id":36553,"date":"2019-09-18T05:29:35","date_gmt":"2019-09-18T03:29:35","guid":{"rendered":"http:\/\/abmnews.com\/blog\/?p=36553"},"modified":"2019-09-18T05:31:43","modified_gmt":"2019-09-18T03:31:43","slug":"mini-clubman-house-una-settimana-dedicata-alla-scoperta-del-mondo-mini-e-alla-nuova-mini-clubman","status":"publish","type":"post","link":"http:\/\/www.abmnews.com\/blog\/mini-clubman-house-una-settimana-dedicata-alla-scoperta-del-mondo-mini-e-alla-nuova-mini-clubman\/","title":{"rendered":"MINI Clubman House: una settimana dedicata alla scoperta del mondo MINI e alla Nuova MINI Clubman."},"content":{"rendered":"\n

Milano<\/strong>. Inaugurata ieri con un opening party al quale hanno partecipato oltre 750 persone, MINI Clubman House \u00e8 una location esclusiva, nel cuore del quartiere Brera di Milano, in via Tommaso da Cazzaniga, pensata per accogliere i visitatori e guidarli alla scoperta del mondo MINI e, nello specifico, a conoscere e provare la Nuova MINI Clubman.<\/p>\n

Da luned\u00ec 16 a domenica 22, una settimana all\u2019insegna di numerose attivit\u00e0 volte alla conoscenza del brand britannico e all\u2019intrattenimento per esplorare lo stile giovane, estroverso, dinamico e inclusivo che da sempre contraddistingue MINI.<\/p>\n

Un luogo dedicato al co-working, con caffetteria, bistrot, cocktail bar e terrazza ed una fitta agenda di appuntamenti.<\/p>\n

MINI Clubman House \u00e8 stata pensata per permettere agli ospiti di vivere ed esplorare lo stile e il DNA che da sempre contraddistingue il brand britannico; all\u2019interno tre elementi architettonici sospesi da terra, i Lounge Circles, sono stati pensati come aree lounge ed esperienziali, per coniugare un momento relax alla conoscenza di alcune caratteristiche del prodotto MINI.<\/p>\n

Nella prima installazione denominata CLASSY CIRCLE, i visitatori possono scoprire la nuova gamma colori attraverso una selezione di originali drink ideati sulla base della nuova palette colori di MINI Clubman.<\/p>\n

Nella prima installazione denominata FUNCTIONAL CIRCLE, viene rappresentato il concetto di creative use of space tipico di MINI attraverso un\u2019installazione audio-visiva che trasforma il circle in un cinema.<\/p>\n

Nella terza ed ultima installazione, denominata INVENTIVE circle, un tavolo posto al centro diventa una superfice interattiva sulla quale scoprire le funzionalit\u00e0 del MINI Connected.\u00a0<\/p>\n

MINI Clubman House sar\u00e0 aperta al pubblico per l\u2019intera settimana, per accogliere tutti gli ospiti, offrendo la possibilit\u00e0 di visitarla, godere dei suoi spazi e servizi e, ovviamente, scoprire la Nuova MINI Clubman attraverso un test drive con il supporto di un team di driver. Oltre a questo saranno presidiati altri tre punti cruciali della citt\u00e0 per attivit\u00e0 di test drive, grazie alla partnership con la catena di ristoranti PANDENUS che, per l\u2019occasione, proporr\u00e0 alcuni piatti a tema, come il MINI Clubman sandwich.<\/p>\n

Tutti i giorni dalle 10 alle 22 la MINI Clubman House \u00e8 aperta al pubblico con un servizio bar e bistrot.<\/p>\n

Da marted\u00ec a venerd\u00ec dalle 16:30 alle 18:30 viene organizzato un momento di incontro e merenda per le mamme e i bambini con l\u2019intrattenimento di animatori.<\/p>\n

Inoltre da marted\u00ec a sabato tra le 19:00 e le 22:00 ci sar\u00e0 un momento cocktail con DJ Set che, mercoled\u00ec 18 sar\u00e0 animato da Luca Guerrieri, dj producer stimato nel mondo e anima di Meet Music.<\/p>\n

Venerd\u00ec 20 alle ore 20:00 si terr\u00e0 uno spettacolo di Stand up commedy, tenuto da Edoardo Ferrario.<\/p>\n

\"\" \"\" \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":36556,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[269,277,293,262],"tags":[],"class_list":["post-36553","post","type-post","status-publish","format-standard","has-post-thumbnail","category-marche-auto","category-mini","category-news","category-novita"],"yoast_head":"\nMINI Clubman House: una settimana dedicata alla scoperta del mondo MINI e alla Nuova MINI Clubman. - AbmNews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.abmnews.com\/blog\/mini-clubman-house-una-settimana-dedicata-alla-scoperta-del-mondo-mini-e-alla-nuova-mini-clubman\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MINI Clubman House: una settimana dedicata alla scoperta del mondo MINI e alla Nuova MINI Clubman. - 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