{"id":43081,"date":"2020-01-30T16:42:59","date_gmt":"2020-01-30T15:42:59","guid":{"rendered":"http:\/\/www.abmnews.com\/blog\/?p=43081"},"modified":"2020-01-30T16:43:01","modified_gmt":"2020-01-30T15:43:01","slug":"la-gamma-suzuki-hybrid-stella-del-festival-di-sanremo","status":"publish","type":"post","link":"https:\/\/www.abmnews.com\/blog\/la-gamma-suzuki-hybrid-stella-del-festival-di-sanremo\/","title":{"rendered":"La gamma Suzuki Hybrid stella del Festival di Sanremo"},"content":{"rendered":"\n

La prossima settimana prender\u00e0 il via la 70a edizione del Festival della Canzone Italiana, che si svolger\u00e0 a Sanremo da marted\u00ec 4 a sabato 8 febbraio e vedr\u00e0 coinvolta Suzuki scelta dall\u2019Organizzazione come Auto Ufficiale<\/em> della manifestazione, che quest\u2019anno viene arricchita dal progetto Rai \u201cTra Palco e citt\u00e0\u201d realizzato con la collaborazione di Rai Pubblicit\u00e0. \u00a0Suzuki \u00e8 orgogliosa di questo ruolo e considera la kermesse sanremese, con il suo ineguagliabile impatto mediatico, un momento fondamentale nella strategia aziendale di comunicazione. Proprio nel periodo del Festival, la campagna Suzuki \u00e8 Hybrid. Be Hybrid. Drive Suzuki.<\/strong> godr\u00e0 della massima esposizione, sia in televisione che sugli altri media. Il claim punta ad aumentare la notoriet\u00e0 del marchio Suzuki e della sua tecnologia Hybrid<\/a> presso un pubblico vasto e variegato e anticipa il weekend di Porte Aperte che i Concessionari dedicheranno sabato 8 e domenica 9 proprio alla gamma ibrida e alle sue importanti novit\u00e0, VITARA HYBRID<\/a> e S-CROSS HYBRID<\/a>.<\/p>\n

La tecnologia Suzuki in passerella a Sanremo<\/strong><\/p>\n

Oltre che sui media e presso la Rete Ufficiale, la gamma Suzuki HYBRID sar\u00e0 presentata anche a Sanremo e far\u00e0 da fil rouge<\/em> tra i luoghi chiave del Festival. Una VITARA HYBRID 1.4 TOP 4WD AllGrip<\/a> sar\u00e0 infatti esposta al Forte di Santa Tecla, dove si terr\u00e0 la mostra \u201cSanremo 70\u201d. Qui pi\u00f9 di 300 elementi tra foto, abiti famosi e oggetti iconici provenienti dall\u2019Archivio di Rai Teche attireranno numerosi visitatori e permetteranno loro di rivivere l\u2019intera storia del Festival della Canzone italiana.<\/p>\n

Casa Sanremo, presso il Palafiori, ospiter\u00e0 una seconda Suzuki VITARA HYBRID affiancata da una V-STROM 1050XT<\/a>. Lo stile distintivo della Nuova V-STROM 1050 XT incorpora elementi provenienti sia dalla storica DR-Z sia dalla leggendaria DR-BIG. Lo fa riprendendo il tratto stilistico di due moto iconiche. Il caratteristico becco, per la prima volta adottato da Suzuki e poi ripreso da altri, \u00e8 la firma stilistica di una tradizione storica. Un design evoluto che, sulla Nuova V-STROM 1050 XT, risulta ancora pi\u00f9 aggressivo e audace.<\/p>\n

La coppia formata da queste ultime due novit\u00e0 della Casa di Hamamatsu sar\u00e0 protagonista di Casa Sanremo, il centro nevralgico delle notti sanremesi, con feste, showcase, concerti e dj set vivacizzati dallo staff di Radio2. Da qui ci saranno inoltre collegamenti in diretta con i programmi Rai che seguiranno il Festival sui canali tv, radio e digital.<\/p>\n

Suzuki \u00e8 Hybrid. Be Hybrid. <\/strong>Drive Suzuki.<\/strong><\/p>\n

Il messaggio della campagna \u201cSuzuki \u00e8 Hybrid. Be Hybrid. Drive Suzuki.\u201d \u00e8 chiaro e incisivo. Attraverso immagini e testi la Casa di Hamamatsu afferma la sua determinazione nel puntare sull\u2019ibridazione della gamma come risposta al tema della mobilit\u00e0 sostenibile. Proprio la tecnologia ibrida \u00e8 l\u2019emblema della voglia di vivere in libert\u00e0, superando ogni barriera o confine e muovendosi in modo alternativo. Con #BeHybrid Suzuki esorta tutti a pensare in modo indipendente, senza schemi rigidi. Guidare uno dei suoi modelli ibridi, #DriveSuzuki, diventa la soluzione pi\u00f9 semplice, pratica ed efficiente per viaggiare in ogni situazione divertendosi e rispettando l’ambiente.<\/p>\n

Capolavoro d\u2019ingegneria<\/strong><\/p>\n

I due motori che compongono il sistema Suzuki HYBRID si esprimono all\u2019unisono e si completano a vicenda, come una coppia di artisti impegnati in uno straordinario duetto sul palco del Teatro Ariston. L\u2019unit\u00e0 termica \u00e8 la protagonista principale di ogni fase della guida, mentre quella elettrica le fa da spalla, supportandola quando il pilota interviene sul pedale dell\u2019acceleratore e aumentando la coppia disponibile ai bassi regimi. Ogni intervento del dispositivo ISG, che fa da motore elettrico, motorino d\u2019avviamento e generatore, \u00e8 puntuale e discreto, tanto che chi guida avverte solo un\u2019erogazione sostanziosa e lineare. Le batterie agli ioni di litio che alimentano l’ISG sono leggere e compatte, non tolgono spazio ai passeggeri n\u00e9 ai bagagli e si ricaricano automaticamente in fase di decelerazione, senza richiedere alcun intervento esterno.<\/p>\n

Appuntamento per l\u20198 e il 9 febbraio<\/strong><\/p>\n

La tecnologia Suzuki Hybrid \u00e8 disponibile su IGNIS e SWIFT con motore 1.2 Dualjet da 90 cv e ora anche su VITARA e S-CROSS, con motorizzazione 1.4 Boosterjet da 129 cv. Questi ultimi due modelli debutteranno davanti al grande pubblico proprio nel weekend di Porte Aperte che si terr\u00e0 l\u20198 e il 9 febbraio. Le due date rappresentano un\u2019occasione da non perdere per scoprire meglio le caratteristiche delle ibride di Hamamatsu, disponibili tutte anche con trazione integrale 4×4 AllGrip, e per conoscere le promozioni attive in questo periodo.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":43082,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[293,330],"tags":[],"class_list":["post-43081","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","category-suzuki"],"yoast_head":"\nLa gamma Suzuki Hybrid stella del Festival di Sanremo - AbmNews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abmnews.com\/blog\/la-gamma-suzuki-hybrid-stella-del-festival-di-sanremo\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La gamma Suzuki Hybrid stella del Festival di Sanremo - 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