{"id":51866,"date":"2020-11-27T14:48:07","date_gmt":"2020-11-27T13:48:07","guid":{"rendered":"http:\/\/www.abmnews.com\/blog\/?p=51866"},"modified":"2020-11-27T14:48:08","modified_gmt":"2020-11-27T13:48:08","slug":"il-quoziente-di-ispirazione-targato-audi","status":"publish","type":"post","link":"https:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/","title":{"rendered":"Il \u201cQuoziente di Ispirazione\u201d targato Audi"},"content":{"rendered":"\n<p>In occasione della nona edizione di Bookcity Milano, Audi ha presentato un progetto editoriale sviluppato ad hoc, per interpretare in parole ed espressione artistica quella che \u00e8 l\u2019attitudine del Brand: saper anticipare il futuro.<\/p>\n<p>\u00a0<\/p>\n<p>Un approccio che si traduce per Audi nella capacit\u00e0 di vivere il presente in modo alternativo vedendo opportunit\u00e0 e soluzioni in problemi che possono essere considerati insormontabili. Una visione positiva che mette l\u2019uomo al centro di un futuro eticamente sostenibile a cui Audi vuole contribuire proponendo anche modelli di comportamento e delle fonti di ispirazione.<\/p>\n<p>\u00a0<\/p>\n<p>Con \u201cQuoziente di Ispirazione\u201d, l\u2019autrice Sara Rattaro ha voluto raccontare la capacit\u00e0 di reinventarsi e riscolpire il proprio futuro.<\/p>\n<p>Il libro, on-air dall\u201911 novembre come podcast su <a href=\"http:\/\/www.storytel.com\/\">www.storytel.com<\/a>, che per la prima volta ospita una produzione \u201ctargata\u201d Audi, comprende i due racconti \u201cMiss Arrivederci\u201d e \u201cIl riscatto\u201d. Qui si snodano le storie delle protagoniste Lucia, Anna e Teresa che hanno dovuto fare nella vita scelte importanti: lasciarsi alle spalle una idea di destino apparentemente gi\u00e0 scritto e compiere una vera e propria inversione di rotta, trasformando il futuro in un\u2019attitudine piuttosto che un passaggio inevitabile della vita.<\/p>\n<p>\u00a0<\/p>\n<p>Per scrivere un libro, varie possono essere le fonti di ispirazione: pu\u00f2 essere un traguardo conseguito da qualcuno, un avvenimento, un paesaggio. Ma per tratteggiare queste figure femminili Sara Rattaro ha cercato ispirazione altrove e l\u2019ha trovata nella storia di due donne che come le sue protagoniste hanno dovuto fare nella vita scelte importanti.\u00a0 L\u2019autrice infatti si \u00e8 ispirata per ciascun racconto ad alcuni tratti della personalit\u00e0 di due artiste: la cantante Arisa e il talento poliedrico di Tea Falco.<\/p>\n<p>\u00a0<\/p>\n<p>Tea e Arisa, che hanno fatto da modelli di riferimento per la creativit\u00e0 della scrittrice, a loro volta nei loro percorsi hanno \u201cincrociato\u201d degli acceleratori personali e dei modelli di riferimento che le hanno spinte ad andare avanti sempre, sia nella vita che nella professione, dimostrando coraggio, curiosit\u00e0 e innovazione, sia nel pensiero che nel modo di agire.<\/p>\n<p>\u00a0<\/p>\n<p>Per la cantante lucana Arisa, ci\u00f2 che l\u2019ha spronata a proseguire per la propria strada sono state le persone e gli incontri della sua vita, che l\u2019hanno incoraggiata a credere in s\u00e9 stessa, a fidarsi delle proprie capacit\u00e0 e a imparare a volersi bene.<\/p>\n<p>\u00a0<\/p>\n<p>Per Tea Falco, attrice, fotografa e regista, capace di cimentarsi con successo in molteplici espressioni artistiche, il fattore di accelerazione \u00e8 la vita stessa, nella sua complessit\u00e0, il riuscire a prendere da ogni persona che si incontra le emozioni che trasmette, facendo proprie le vibrazioni come linguaggio espressivo.<\/p>\n<p>\u00a0<\/p>\n<p>Due storie, due role model da cui lasciarsi ispirare, le cui testimonianze sono presenti sui canali social Audi Italia, con l\u2019#QuozientediIspirazione.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":51867,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[357,262],"tags":[],"class_list":["post-51866","post","type-post","status-publish","format-standard","has-post-thumbnail","category-audi","category-novita"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/\" \/>\n<meta property=\"og:site_name\" content=\"AbmNews\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ABMnews\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-27T13:48:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-27T13:48:08+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"578\" \/>\n\t<meta property=\"og:image:height\" content=\"799\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redazione\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ABMnewscom\" \/>\n<meta name=\"twitter:site\" content=\"@ABMnewscom\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redazione\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/\"},\"author\":{\"name\":\"Redazione\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/person\\\/2da21c254d26591b7993648c954826a2\"},\"headline\":\"Il \u201cQuoziente di Ispirazione\u201d targato Audi\",\"datePublished\":\"2020-11-27T13:48:07+00:00\",\"dateModified\":\"2020-11-27T13:48:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/\"},\"wordCount\":451,\"publisher\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/unnamed-28.jpg\",\"articleSection\":[\"Audi\",\"Novit\u00e0\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/\",\"url\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/\",\"name\":\"Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/unnamed-28.jpg\",\"datePublished\":\"2020-11-27T13:48:07+00:00\",\"dateModified\":\"2020-11-27T13:48:08+00:00\",\"breadcrumb\":{\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/unnamed-28.jpg\",\"contentUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/unnamed-28.jpg\",\"width\":578,\"height\":799},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/il-quoziente-di-ispirazione-targato-audi\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Il \u201cQuoziente di Ispirazione\u201d targato Audi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/\",\"name\":\"AbmNews\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\",\"name\":\"AbmNews\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/logoabmnews544x180.png\",\"contentUrl\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/logoabmnews544x180.png\",\"width\":544,\"height\":180,\"caption\":\"AbmNews\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ABMnews\",\"https:\\\/\\\/x.com\\\/ABMnewscom\",\"https:\\\/\\\/www.instagram.com\\\/abmnewsblog\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/person\\\/2da21c254d26591b7993648c954826a2\",\"name\":\"Redazione\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"caption\":\"Redazione\"},\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/author\\\/redazione\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/","og_locale":"it_IT","og_type":"article","og_title":"Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews","og_url":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/","og_site_name":"AbmNews","article_publisher":"https:\/\/www.facebook.com\/ABMnews","article_published_time":"2020-11-27T13:48:07+00:00","article_modified_time":"2020-11-27T13:48:08+00:00","og_image":[{"width":578,"height":799,"url":"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg","type":"image\/jpeg"}],"author":"Redazione","twitter_card":"summary_large_image","twitter_creator":"@ABMnewscom","twitter_site":"@ABMnewscom","twitter_misc":{"Scritto da":"Redazione","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#article","isPartOf":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/"},"author":{"name":"Redazione","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/person\/2da21c254d26591b7993648c954826a2"},"headline":"Il \u201cQuoziente di Ispirazione\u201d targato Audi","datePublished":"2020-11-27T13:48:07+00:00","dateModified":"2020-11-27T13:48:08+00:00","mainEntityOfPage":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/"},"wordCount":451,"publisher":{"@id":"https:\/\/www.abmnews.com\/blog\/#organization"},"image":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg","articleSection":["Audi","Novit\u00e0"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/","url":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/","name":"Il \u201cQuoziente di Ispirazione\u201d targato Audi - AbmNews","isPartOf":{"@id":"https:\/\/www.abmnews.com\/blog\/#website"},"primaryImageOfPage":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#primaryimage"},"image":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg","datePublished":"2020-11-27T13:48:07+00:00","dateModified":"2020-11-27T13:48:08+00:00","breadcrumb":{"@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#primaryimage","url":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg","contentUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2020\/11\/unnamed-28.jpg","width":578,"height":799},{"@type":"BreadcrumbList","@id":"http:\/\/www.abmnews.com\/blog\/il-quoziente-di-ispirazione-targato-audi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/www.abmnews.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Il \u201cQuoziente di Ispirazione\u201d targato Audi"}]},{"@type":"WebSite","@id":"https:\/\/www.abmnews.com\/blog\/#website","url":"https:\/\/www.abmnews.com\/blog\/","name":"AbmNews","description":"","publisher":{"@id":"https:\/\/www.abmnews.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.abmnews.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.abmnews.com\/blog\/#organization","name":"AbmNews","url":"https:\/\/www.abmnews.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/logo\/image\/","url":"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2026\/01\/logoabmnews544x180.png","contentUrl":"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2026\/01\/logoabmnews544x180.png","width":544,"height":180,"caption":"AbmNews"},"image":{"@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ABMnews","https:\/\/x.com\/ABMnewscom","https:\/\/www.instagram.com\/abmnewsblog"]},{"@type":"Person","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/person\/2da21c254d26591b7993648c954826a2","name":"Redazione","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","caption":"Redazione"},"url":"https:\/\/www.abmnews.com\/blog\/author\/redazione\/"}]}},"_links":{"self":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/51866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/comments?post=51866"}],"version-history":[{"count":1,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/51866\/revisions"}],"predecessor-version":[{"id":51868,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/51866\/revisions\/51868"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/media\/51867"}],"wp:attachment":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/media?parent=51866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/categories?post=51866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/tags?post=51866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}