{"id":55461,"date":"2021-03-13T06:28:51","date_gmt":"2021-03-13T05:28:51","guid":{"rendered":"http:\/\/www.abmnews.com\/blog\/?p=55461"},"modified":"2021-03-13T06:29:49","modified_gmt":"2021-03-13T05:29:49","slug":"less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka","status":"publish","type":"post","link":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/","title":{"rendered":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka"},"content":{"rendered":"\n<p><em>\u201cIl mondo \u00e8 cambiato. Meno giri a vuoto, pi\u00f9 ricariche di batteria\u2026 Meno io, io, io pi\u00f9 noi, noi, noi\u2026 Meno parole parole parole, pi\u00f9 zitto e balla\u2026 Meno normalit\u00e0, pi\u00f9 Mokka\u2026 Less normal, more Mokka.\u201d<\/em><\/p>\n<p>\u00a0<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?height=314&amp;href=https%3A%2F%2Fwww.facebook.com%2FABMnews%2Fvideos%2F449989309576755%2F&amp;show_text=false&amp;width=560\" width=\"560\" height=\"314\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>E\u2019 partita la campagna pubblicitaria internazionale di Nuovo <strong><a href=\"https:\/\/it-media.opel.com\/it\/modelli\/vetture\/mokka\" target=\"_blank\" rel=\"noopener noreferrer\">Opel Mokka<\/a><\/strong>, su tutti i canali: online, stampa e televisione. Il messaggio rispecchia il design pionieristico e le tecnologie innovative del nuovo modello, con cui Opel inizia il suo nuovo corso stilistico &#8211; con purezza, audacia e una rinnovata sicurezza &#8211; sintetizzato nel claim: <strong>\u201cLess normal. More Mokka.\u201d<\/strong><\/p>\n<p>Oltre allo spot televisivo, la campagna sar\u00e0 presente sui canali digitali dove i portavoce del messaggio saranno <strong><a href=\"https:\/\/it-media.opel.com\/it\/02-08-gli-esperti-di-stile-amano-il-nuovo-opel-mokka\" target=\"_blank\" rel=\"noopener noreferrer\">creativi, designer, musicisti e influencer<\/a><\/strong>d\u2019avanguardia &#8211; stelle e artisti, ognuno con il proprio stile personale. Nuovo Opel Mokka sar\u00e0 presente su molte piattaforme digitali e sui social media.<\/p>\n<p><em>\u201cLa campagna di Nuovo Opel Mokka \u00e8 audace, sorprendente ed effervescente. Parla di positivit\u00e0, eleganza e avanguardia\u201d<\/em>, ha dichiarato Patrick Fourniol, Vice President Brand Marketing. <em>\u201cNuovo Opel Mokka \u00e8 un\u2019auto originale, che modificher\u00e0 la percezione del nostro marchio. Con Mokka reinventiamo Opel e presentiamo il nuovo design del prossimo decennio, puro e audace. Divertente, giovane, green e innovativo da ogni punto di vista, il nostro nuovo modello incarna i valori del marchio Opel \u2013 entusiasmante, accessibile e tedesco \u2013 proiettato al futuro\u201d.<\/em><\/p>\n<p>La ritmata colonna sonora dello spot televisivo, sviluppata congiuntamente da Opel e dall\u2019agenzia di Francoforte \u201cVELOCITY McCANN\u201d, \u00e8 la cover della famosissima canzone \u201cFeeling Good\u201d, specificamente rimixata per Nuovo Opel Mokka. Con l\u2019introduzione <em>\u201cIt\u2019s a new dawn, it\u2019s a new day, it\u2019s a new life for me \u2026 and I\u2019m feeling good\u201d<\/em>, questo inno segna il mood dell\u2019intera campagna. Rappresenta una ripartenza piena di fiducia che unisce il meglio della tradizione e della modernit\u00e0, in pieno stile Opel Mokka.<\/p>\n<p><em>\u201cQuesto video cerca di cogliere lo spirito della nostra epoca. Il mondo \u00e8 cambiato radicalmente e, anche se tutti vogliamo tornare alla normalit\u00e0, nessuno vuole la normalit\u00e0 del passato\u201d<\/em>, spiega Don Bryan, Executive Creative Director di VELOCITY McCann.<\/p>\n<p><strong>MIKA e Nuovo Mokka: un legame elettrizzante.<\/strong><\/p>\n<p>Dopo aver presentato per la prima volta al pubblico Nuovo Opel Mokka durante X Factor 2020, il Brand Ambassador MIKA firma anche la campagna di lancio con la sua voce inconfondibile. Facendosi portavoce di messaggi chiave come il claim <em>\u201cLess Normal More Mokka\u201d <\/em>e la nostra firma <em>\u201cL\u2019energia di domani? \u00c8 Opel. Simply Electric\u201d<\/em> a testimonianza dell\u2019impegno nel mondo dell\u2019elettrico. Firma inaugurata proprio con MIKA.<\/p>\n<p>La personalit\u00e0 originale di MIKA, la sua arte, il suo stile unico e fuori dagli schemi rappresentano al meglio la nuova Opel e il cliente di Nuovo Opel Mokka, per cui MIKA \u00e8 un riferimento.<\/p>\n<p><strong>Puro e audace: sulla via del successo grazie a un design pionieristico e a tecnologie d\u2019avanguardia<\/strong><\/p>\n<p>Nuovo Opel Mokka \u00e8 un\u2019auto progettata per rendere la guida pi\u00f9 emozionante e segna il nuovo corso stilistico del marchio. Si tratta del primo modello dotato del Vizor, uno degli stilemi della nuova Opel. Lo stesso vale per il nuovo emblema del fulmine, il Blitz, e per il nome del modello posizionato centralmente sul portellone posteriore. Nuovo Opel Mokka \u00e8 anche la prima Opel con il Pure Panel e il posto guida completamente digitalizzato. Inoltre, \u00e8 disponibile sin dall\u2019inizio delle vendite con trazione elettrica e motori a combustione interna estremamente efficienti.<\/p>\n<p>Nuovo Opel Mokka rimane inoltre fedele alla tradizione di Opel di rendere disponibili a tutti i clienti tecnologie innovative tipiche dei brand premium. Esse comprendono sistemi di sicurezza avanzati come il Cruise Control Attivo (ACC) e l\u2019Active Lane Positioning. Anche il sistema di illuminazione offre tecnologie all\u2019avanguardia con i fari anteriori attivi IntelliLux LED<sup>\u00ae<\/sup> Matrix, che non abbagliano, dotati di 14 elementi, unici nel suo segmento. Tutte le versioni sono dotate di serie di freno di stazionamento elettrico e sistema di riconoscimento dei cartelli stradali. Sono disponibili anche la retrocamera con visione a 180 gradi, l\u2019Automatic Park Assist, il sistema di protezione della fiancata Flank Guard e l\u2019Allerta angolo cieco laterale.<\/p>\n<p>Opel Mokka-e ha conquistato il <strong><a href=\"https:\/\/it-media.opel.com\/it\/12-17-connected-car-award?idtok=58393bbb8121\" target=\"_blank\" rel=\"noopener noreferrer\">\u201cConnected Car Award 2020\u201d<\/a><\/strong>. In una categoria estremamente competitiva come quella delle automobili compatte, la versione completamente elettrica \u00e8 stata la pi\u00f9 votata dai lettori di <em>Auto Bild<\/em> e <em>Computer Bild<\/em>.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":54532,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[293,295,346],"tags":[],"class_list":["post-55461","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","category-opel","category-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/\" \/>\n<meta property=\"og:site_name\" content=\"AbmNews\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ABMnews\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-13T05:28:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-13T05:29:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redazione\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ABMnewscom\" \/>\n<meta name=\"twitter:site\" content=\"@ABMnewscom\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redazione\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/\"},\"author\":{\"name\":\"Redazione\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/person\\\/2da21c254d26591b7993648c954826a2\"},\"headline\":\"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka\",\"datePublished\":\"2021-03-13T05:28:51+00:00\",\"dateModified\":\"2021-03-13T05:29:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/\"},\"wordCount\":714,\"publisher\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/opel8-2.jpg\",\"articleSection\":[\"News\",\"Opel\",\"Video\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/\",\"name\":\"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/opel8-2.jpg\",\"datePublished\":\"2021-03-13T05:28:51+00:00\",\"dateModified\":\"2021-03-13T05:29:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/opel8-2.jpg\",\"contentUrl\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/opel8-2.jpg\",\"width\":800,\"height\":533,\"caption\":\"2020 Opel Mokka-e\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/\",\"name\":\"AbmNews\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#organization\",\"name\":\"AbmNews\",\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/logoabmnews544x180.png\",\"contentUrl\":\"http:\\\/\\\/www.abmnews.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/logoabmnews544x180.png\",\"width\":544,\"height\":180,\"caption\":\"AbmNews\"},\"image\":{\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ABMnews\",\"https:\\\/\\\/x.com\\\/ABMnewscom\",\"https:\\\/\\\/www.instagram.com\\\/abmnewsblog\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/#\\\/schema\\\/person\\\/2da21c254d26591b7993648c954826a2\",\"name\":\"Redazione\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g\",\"caption\":\"Redazione\"},\"url\":\"https:\\\/\\\/www.abmnews.com\\\/blog\\\/author\\\/redazione\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/","og_locale":"it_IT","og_type":"article","og_title":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews","og_url":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/","og_site_name":"AbmNews","article_publisher":"https:\/\/www.facebook.com\/ABMnews","article_published_time":"2021-03-13T05:28:51+00:00","article_modified_time":"2021-03-13T05:29:49+00:00","og_image":[{"width":800,"height":533,"url":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg","type":"image\/jpeg"}],"author":"Redazione","twitter_card":"summary_large_image","twitter_creator":"@ABMnewscom","twitter_site":"@ABMnewscom","twitter_misc":{"Scritto da":"Redazione","Tempo di lettura stimato":"3 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#article","isPartOf":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/"},"author":{"name":"Redazione","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/person\/2da21c254d26591b7993648c954826a2"},"headline":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka","datePublished":"2021-03-13T05:28:51+00:00","dateModified":"2021-03-13T05:29:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/"},"wordCount":714,"publisher":{"@id":"https:\/\/www.abmnews.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#primaryimage"},"thumbnailUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg","articleSection":["News","Opel","Video"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/","url":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/","name":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka - AbmNews","isPartOf":{"@id":"https:\/\/www.abmnews.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#primaryimage"},"image":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#primaryimage"},"thumbnailUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg","datePublished":"2021-03-13T05:28:51+00:00","dateModified":"2021-03-13T05:29:49+00:00","breadcrumb":{"@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#primaryimage","url":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg","contentUrl":"https:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2021\/02\/opel8-2.jpg","width":800,"height":533,"caption":"2020 Opel Mokka-e"},{"@type":"BreadcrumbList","@id":"https:\/\/www.abmnews.com\/blog\/less-normal-more-mokka-al-via-la-campagna-per-il-lancio-di-nuovo-opel-mokka\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/www.abmnews.com\/blog\/"},{"@type":"ListItem","position":2,"name":"\u201cLess Normal. More Mokka\u201d: al via la campagna per il lancio di Nuovo Opel Mokka"}]},{"@type":"WebSite","@id":"https:\/\/www.abmnews.com\/blog\/#website","url":"https:\/\/www.abmnews.com\/blog\/","name":"AbmNews","description":"","publisher":{"@id":"https:\/\/www.abmnews.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.abmnews.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.abmnews.com\/blog\/#organization","name":"AbmNews","url":"https:\/\/www.abmnews.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/logo\/image\/","url":"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2026\/01\/logoabmnews544x180.png","contentUrl":"http:\/\/www.abmnews.com\/blog\/wp-content\/uploads\/2026\/01\/logoabmnews544x180.png","width":544,"height":180,"caption":"AbmNews"},"image":{"@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ABMnews","https:\/\/x.com\/ABMnewscom","https:\/\/www.instagram.com\/abmnewsblog"]},{"@type":"Person","@id":"https:\/\/www.abmnews.com\/blog\/#\/schema\/person\/2da21c254d26591b7993648c954826a2","name":"Redazione","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/888b71ec1a1241930daa72f4c66b40f2390ac7ac3003b2cea4bbb235380b9dc2?s=96&d=mm&r=g","caption":"Redazione"},"url":"https:\/\/www.abmnews.com\/blog\/author\/redazione\/"}]}},"_links":{"self":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/55461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/comments?post=55461"}],"version-history":[{"count":1,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/55461\/revisions"}],"predecessor-version":[{"id":55462,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/posts\/55461\/revisions\/55462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/media\/54532"}],"wp:attachment":[{"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/media?parent=55461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/categories?post=55461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abmnews.com\/blog\/wp-json\/wp\/v2\/tags?post=55461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}