{"id":59180,"date":"2021-06-23T22:05:01","date_gmt":"2021-06-23T20:05:01","guid":{"rendered":"http:\/\/www.abmnews.com\/blog\/?p=59180"},"modified":"2021-06-23T22:05:03","modified_gmt":"2021-06-23T20:05:03","slug":"smart-e-cup-lo-stile-di-kaneda-per-la-locandina-dautore-della-gara-di-vallelunga","status":"publish","type":"post","link":"https:\/\/www.abmnews.com\/blog\/smart-e-cup-lo-stile-di-kaneda-per-la-locandina-dautore-della-gara-di-vallelunga\/","title":{"rendered":"smart e-cup: lo stile di Kaneda per la locandina d\u2019autore della gara di Vallelunga"},"content":{"rendered":"\n

Alessandro Pautasso, in arte Kaneda, firma la locandina del secondo appuntamento con la smart e-cup 2021, in programma il 26 e 27 giugno sul circuito di Vallelunga. Dopo i Van Orton, che hanno realizzato il manifesto della gara inaugurale, smart ha affidato all\u2019artista torinese il compito di firmare la locandina della tappa di Vallelunga: un nuovo pezzo da collezione per riscoprire, in uno stile contemporaneo e avanguardista, la lunga tradizione delle locandine d\u2019autore.<\/strong><\/p>\n

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Le smart coinvolte nell\u2019e-cup, il primo campionato al mondo riservato ad una vettura turismo elettrica, si preparano alla seconda tappa della stagione, in programma il 26 e 27 giugno sul circuito di Vallelunga. Quest\u2019anno, smart ha affidato ad una selezione di illustratori italiani il compito di interpretare i manifesti dei sei appuntamenti del campionato 2021.<\/p>\n

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Dopo il successo dei Van Orton, che hanno firmato la locandina della gara inaugurale a Pergusa, \u00e8 ora la volta di Alessandro Pautasso, conosciuto nel panorama artistico con il nome di Kaneda. 38 anni, torinese, Pautasso si distingue per uno stile fortemente caratterizzato da energici colori al neon e forme geometriche astratte. Attratto dalle arti visive e dalla pop art fin da bambino, da quasi 20 anni lavora nel campo della grafica pubblicitaria e dell’illustrazione. I suoi lavori sono stati pubblicati su diversi quotidiani e riviste internazionali, cd cover e libri.<\/p>\n

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\u201cIl manifesto d\u2019autore \u00e8 un elemento che da sempre caratterizza le grandi competizioni sportive in ambito automobilistico\u201d, ha dichiarato Mirco Scarchilli, Responsabile Marketing Communication Experience di Mercedes-Benz Italia. \u201cPer questo abbiamo scelto di recuperare questa tradizione nella smart e-cup, reinterpretandola attraverso un linguaggio giovane e \u2018pop\u2019, che si identifica alla perfezione con lo stile ed il carattere della nostra smart.\u201d<\/p>\n

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Dopo i Van Orton e Kaneda \u00a0le prossime locandine saranno affidate a Michele Marconi, illustratore italiano dalla forte personalit\u00e0 stilistica; Davide Toffolo, cantante dei Tre Allegri Ragazzi Morti, noto in Italia anche come fumettista di grande talento, ed Emiliano Ponzi, famoso per il suo stile concettuale raffinato; Lucamaleonte, che si \u00e8 affermato negli ultimi anni come street artist e disegnatore di successo, soprattutto nella Capitale, dove compaiono alcune tra le sue opere pi\u00f9 famose, oggi considerate identificative di alcuni quartieri.<\/p>\n

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Il calendario della smart e-cup 2021<\/u><\/p>\n

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\n

22-23 maggio<\/p>\n<\/td>\n

\n

Pergusa<\/p>\n<\/td>\n<\/tr>\n

\n

26-27 giugno<\/p>\n<\/td>\n

\n

Vallelunga<\/p>\n<\/td>\n<\/tr>\n

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17-18 luglio<\/p>\n<\/td>\n

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Imola<\/p>\n<\/td>\n<\/tr>\n

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11-12 settembre<\/p>\n<\/td>\n

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Varano<\/p>\n<\/td>\n<\/tr>\n

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23-24 ottobre<\/p>\n<\/td>\n

\n

Magione<\/p>\n<\/td>\n<\/tr>\n

\n

20-21 novembre<\/p>\n<\/td>\n

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Vallelunga<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":59181,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[7853,293,318],"tags":[],"class_list":["post-59180","post","type-post","status-publish","format-standard","has-post-thumbnail","category-motorsport","category-news","category-smart"],"yoast_head":"\nsmart e-cup: lo stile di Kaneda per la locandina d\u2019autore della gara di Vallelunga - AbmNews<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abmnews.com\/blog\/smart-e-cup-lo-stile-di-kaneda-per-la-locandina-dautore-della-gara-di-vallelunga\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"smart e-cup: lo stile di Kaneda per la locandina d\u2019autore della gara di Vallelunga - 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