{"id":60053,"date":"2021-07-22T16:51:36","date_gmt":"2021-07-22T14:51:36","guid":{"rendered":"http:\/\/www.abmnews.com\/blog\/?p=60053"},"modified":"2021-07-22T16:51:39","modified_gmt":"2021-07-22T14:51:39","slug":"il-gruppo-koelliker-sceglie-anice-per-lufficio-stampa-e-pr","status":"publish","type":"post","link":"https:\/\/www.abmnews.com\/blog\/il-gruppo-koelliker-sceglie-anice-per-lufficio-stampa-e-pr\/","title":{"rendered":"IL GRUPPO KOELLIKER SCEGLIE ANICE PER L\u2019UFFICIO STAMPA E PR"},"content":{"rendered":"\n<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><strong>Il Gruppo Koelliker<\/strong>, storico importatore e distributore italiano di selezionati brand automobilistici, <strong>ha scelto Anice<\/strong>, agenzia di comunicazione torinese specializzata nel settore Automotive PR a livello internazionale <strong>come Ufficio Stampa e PR per i marchi attualmente distribuiti in Italia e precisamente Mitsubishi, SsangYong, Aiways, Karma, Maxus, Seres e Weltmeister. <\/strong><\/p>\n<p><strong>Aiways, Karma, Maxus, Seres e Weltmeister<\/strong> sono i primi brand parte del <strong>progetto KGen, il nuovo hub della mobilit\u00e0 nativa elettrica<\/strong>, un vero e proprio unicum nel panorama automotive italiano, che Anice ha proficuamente collaborato a lanciare lo scorso giugno, suscitando grande interesse da parte della stampa di settore, economica e generalista.<\/p>\n<p>Il team di Anice, composto da giornalisti e professionisti della comunicazione con una lunga esperienza nel settore automotive, saranno il riferimento per la stampa italiana per tutte le informazioni e gli approfondimenti su Koelliker, i marchi rappresentati e le tante novit\u00e0 in arrivo e risponderanno direttamente a Ilaria Galliussi, Marketing Communications Director del Gruppo Koelliker.<\/p>\n<p><br \/>\u201cRappresentare nei confronti dei Media una realt\u00e0 dinamica e in forte evoluzione come il Gruppo Koelliker ci entusiasma e ci consente di contribuire a comunicare la nuova visione del concetto di mobilit\u00e0 futura\u201d, dichiara Roberto Beltramolli, AD di Anice. \u201cSin dall\u2019inizio della collaborazione, in occasione del lancio di KGen, il rapporto con il management del Gruppo \u00e8 stato molto intenso, aperto e collaborativo e ci ha coinvolto completamente. Da parte nostra metteremo, come sempre, tutto il nostro impegno e la nostra poliedrica esperienza per coordinare al meglio la comunicazione stampa relativa ai marchi distribuiti\u201d. <i><\/i><\/p>\n<p>&#8220;Possiamo proprio dire che \u00e8 scoccata la scintilla, con il team di Anice si \u00e8 subito instaurata una perfetta sintonia. La flessibilit\u00e0, la puntualit\u00e0 del servizio e la competenza hanno portato a una visibilit\u00e0 ottimale del progetto KGen presso tutti gli attori della filiera&#8221;, afferma Ilaria Galliussi, Marketing Communications Director Koelliker. &#8220;La scelta di dare continuit\u00e0 alla collaborazione \u00e8 stata naturale: l&#8217;esperienza di Anice nell&#8217;introduzione in Europa di nuovi marchi provenienti da Asia e America e l&#8217;appartenenza a due network internazionali specializzati nella practice automotive sono per noi dei plus strategici&#8221;.<\/p>\n<p>\u00a0<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":60054,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[293,7854],"tags":[],"class_list":["post-60053","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","category-protagonisti"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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